Evolution Services SA, the official reseller of the Evolution brands (Evolution, Ezugi, Red Tiger, NetEnt) in South Africa, has announced a new retail partnership with local retail betting giant World Sports Betting (WSB). To continue the already flourishing relationship, Ezugi will launch its brand new retail lottery game, Golden Balls, in WSB outlets, alongside its iconic Lottery Draw-Bet on Numbers.
WSB put Golden Balls online in its Cape Town stores today and the rollout will follow shortly thereafter at its remaining outlets in Gauteng and Kwazulu-Natal. WSB will be the first retail operator to offer this highly anticipated premium live lottery game, which offers players surprise wins, multiplying excitement and cash back rewards for lost bets.
Live lottery games have a proven track record in South Africa and Ezugi and Evolution Services SA are confident the Golden Balls will too. This is an exciting new variation of the company’s Bet on Numbers game, which has been extremely popular and successful in the South African, African and European retail market.
Lottery games played in a live environment allow players to share the excitement and thrill of betting alongside other players and watching their numbers being drawn in real time. Golden Balls is broadcast by Ezugi’s European live-dealer studio with highly professional game presenters.
Dean Finder, CEO of Evolution Services SA, said: “We are delighted to continue our partnership with one of the most acclaimed names in the South African betting industry, in WSB. From our knowledge of the local market, we know that Golden Balls – a fixed odds lottery game with a betting twist – is going to be a huge hit, not only in South Africa, but also in Africa and around the world. . Ezugi offers unique games as well as its popular staples with both an online and retail presence.
Richard Tannous, chief operating officer at WSB, said: “It’s always great to be the first to market with a new product, especially a really exciting and best-in-class product like the Ezugi Golden Balls. We would like to thank Evolution Services SA for this opportunity. It’s a great way to keep the momentum of a long and successful relationship going.